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Scott Austin

Scott Austin

Co-founder and CEO of ProductGraph

Recent Posts by Scott Austin:

Free Photo Galleries for your Shopify Store

If you're like me, you don't mind paying a monthly subscription fee for Shopify apps that constantly provide value.  But I don't like paying for a monthly fee for an app that's becomes a static element.  I'd rather pay a one-time fee for something like that.

Creating Time Based Messaging Like 'Call now, we're open' in Shopify

Many Shopify stores would like to have different messaging for different times of the days.  The most common scenario is a message for the customer to call the store when the store is open and to email when the store is closed.  Here's the instructions on how to do that in Shopify with Liquid

Getting ShopperApproved Ratings in your Shopify store

ShopperApproved collects store and product ratings from your customers.  They have documentation on how to get the service working on your website but do not have the specific details for implementing in Shopify stores.  So here I've got the details for that. 

Best Personalized Gifts for This Holiday

As I recently discussed, personalized products are better.  The same is true for gifts -- personalized is better.  It provides the recipient of the gift and lasting memory behind the giver of the gift and the sentiment the gift was given under.  Here's my top ten recomendations on stores with personalized gifts to give this holiday season:

Why Are Personalized Products Better?


Personalized Products

There's no shortage of studies that show people perceive personalized products has having more value than their non-personalized counterparts.  In fact, personalized products sell for an average of 33% more than the plain version.  Let's examine some of the psychology behind this.  

Setting Product Configurators with Shopify

Our Product Configurators work with most eCommerce solutions.  More specifically, it works with any platform with a robust API.  Shopify is the most common eCommerce solution used by our customers.  This blog post will show you how to map one of our Product Configurators to a product in your Shopify store.